![]() Netflix's current plans and pricing offers 4K with four simultaneous streams for $19.99 per month for Premium or HD across two screens for $15.49 per month for Standard. In what is easily the worst marketing communication of all time, sends an email essentially stating they are doing customers a favor by raising prices. "I'm about to cancel," another Netflix member tweeted. Wrote another Twitter user in response to the price increase, "Hey your email telling me rates are going up & I'll feel better is bogus. Think it's time to cancel this subscription," one subscriber tweeted. "Netflix just sent me an email talking about raising their price to $19.99 in April. "This update will allow us to deliver even more value for your membership – with stories that lift you up, move you or simply make your day a little better." We're updating our prices to bring you more great entertainment," reads the email notifying Netflix subscribers of their increased monthly subscription price. "We hope you're enjoying everything Netflix has to offer. After the Stranger Things and Squid Game streamer promised to notify customers 30 days before their price changes, users are now sharing emails saying Netflix is updating its prices to "bring more great entertainment." ![]() ![]() Netflix also said those costs would gradually take effect for all existing members, including those on the basic plan, up to $9.99 from $8.99. In January, Netflix raised its monthly cost by $1 to $2 per month for new members in the U.S., increasing its monthly subscription price to $15.49 for the standard plan and $19.99 for premium. So, with the gradual price hikes, Netflix might see more subscribers moving to an ad-supported model in the future.Netflix subscribers are beginning to see the previously announced price changes to their streaming plans. It even saw an increase in its subscriber base by 8.8 million. To counter that, Netflix launched its ad-supported tier, offering people its cheapest plan. So, the overall monthly and yearly cost of entertainment has risen exponentially for the average viewer. Another reason why Netflix now feels so much more expensive in 2024 is that many people also pay for other streaming services. Netflix will also be paying more to actors and writers after the recently renewed WGA and SAG-AFTRA deals. The reason Netflix is so expensive is because it continues to increase the number of projects it offers its subscribers. Meanwhile, it doubled the Premium 4K supported plan pricing, going from $11.99 in 2013 to $22.99 in 2023. The history of Netflix’s price increases shows that over the last decade, Netflix raised the basic 1 screen plan by $4. Netflix operates on a business model where it has to increase its prices gradually to be profitable in the longer term. Netflix has become expensive because of multiple reasons including the rise in streaming wars, increased actor and writer royalties, and content output. But again, nothing is confirmed at the time of writing. But Netflix hasn’t officially announced it yet.Ĭonsidering that Netflix is already charging the highest subscription price compared to other streaming services, there is a chance for Netflix to delay its next price-raising window. But looking at a pattern that has been formed since October 2017, the service ups its subscription costs at intervals of 5 quarters (if the previous hike was in October) and 7 quarters (if the previous hike was in January).Ĭonsidering that Netflix’s prices were raised in October 2023, the next hike could come in January 2025. ![]() Netflix hasn’t announced any price increases for 2024. The following list shows the history of Netflix’s price increases over the years:
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